Web Marketing FAQs - Most Frequently Asked Questions

September 9, 2017

Q: What is Affiliate Marketing?

A:  Affiliate Marketing is an arrangement between a merchant and a non employee of the merchant known as an Affiliate or Publisher.  The Affiliate/Publisher market the products and or services provided by the merchant.  The merchant keep track of any sales they make as a result of the affiliate/publisher's marketing efforts and pay commission on a flat rate per lead, sale or percentage basis.  Merchants utilize the Affiliate Marketing concept when they want to reach more customers directly.  

The Affiliate Marketing concept benefits both the merchant and the affiliate/publisher.  By using affiliates/publisher the merchant gain access to multiple marketing sources without having to hire anyone and the affiliate/publisher gains access to unlimited products to sell without having to own any.  The merchant does not have the expense of employing a sales force and the affiliate/publisher does not have to own any inventory or worry about customer service issues.  In addition, the affiliate/publisher can market for multiple merchants at the same time to better ensure their income.

Q: What is the difference between Marketing and Advertising?

A:  Most people use the terms marketing and advertising synonymously not realizing that there is a big difference between the two. One of the marketing strategy presented on our website is the explanation that marketing is a series of processes to promote, sell and build relationships between consumers and merchants, whereas advertising is the process to present a product for sale.

It is important to understand the difference between marketing and advertising for you to be able to run a successful marketing campaign. When you run an online business you need to be able to promote your business on the internet with the correct knowledge in order to achieve the desired results. The world is changing so fast, with the internet domain opening up new and unknown markets, the opportunities are immense but, without sufficient knowledge and expertise, it will be nearly impossible for newbie affiliate marketers to make good use of these changes. The thirteen Marketing strategies for beginners we provide is sure to get you started. 

Q: What is Niche Marketing?

A:

The Affiliate Marketing concept benefits both the merchant and the affiliate/publisher.  By using affiliates/publisher the merchant gain access to multiple marketing sources without having to hire anyone and the affiliate/publisher gains access to unlimited products to sell without having to own any.  The merchant does not have the expense of employing a sales force and the affiliate/publisher does not have to own any inventory or worry about customer service issues.  In addition, the affiliate/publisher can market for multiple merchants at the same time to better ensure their income.

This area is fully editable and gives you the opportunity to go into more detail about your business, what you do and what sets you apart from the competition. This area is editable and gives you the opportunity to go into more detail about your business, what you do and what makes you just that little bit special. You can edit text on your website by double clicking on a text box on your website. Alternatively, when you select a text box a settings menu will appear. Selecting ‘Edit Text’ from this menu will also allow you to edit the text within this text box.
 
Q: What is Viral Marketing?

A: Viral Marketing is a marketing strategy that facilitate the fast spreading of a message, product or service by people quickly passing it along through various means: Video; Websites; Social Media; or Word of Mouth.
 
Q: What Are Marketing Tools? 

A: Marketing Tools are methods and techniques used to present goods and services to consumers for the purpose of them buying whatever is being presented for sale. It is important to know marketing tools definition to be able to create an effective marketing mix of online marketing methods and online marketing tools that will facilitate the creation of website advertising campaigns that achieve the desired web marketing results. There are various definitions of marketing tools presented on the web.  However, we contend that the most accurate online marketing tools definition is one that enable goods and services to be presented to the greatest number of consumers who are looking to buy what is being promoted.

Q: What is the difference between Marketing and Advertising?

A, marketing is a series of processes to promote, sell and build relationships between consumers and merchants, whereas advertising is the process to present a product for sale.


Q:  What is Content Marketing?

A:  Content Marketing is making available information on your website that will satisfy a specific audiences' needs, with the intent to induce the audience to subscribe to whatever it is you are presenting without the obvious appearance of selling them something. Consumers like to choose what they buy and good content marketing should make the consumer feel as if they made the choice to buy not that they are being sold. The content should be presented in a way that the consumer believe the information will benefit them by resolving a problem they have and want to solve it.

Q: What are Marketing Tools? - Marketing Tools Definition

A: Marketing Tools are marketing products, marketing methods and marketing techniques used to present goods and services to consumers.  The most effective marketing tools are the ones that enable goods and services to be presented to the greatest number of consumers who are looking for the goods or service being promoted. 

Q: What are the different ways of marketing a product or service?
 
A:  As you may already know there are numerous different  ways to market your product or service on the web. This makes deciding on the marketing method to use very difficult when developing a marketing strategy. It is being said repeatedly on the web that 98% of all marketers don't make any money because they don't know how to market their products on the web. Available on this website are marketing Ideas and marketing strategies to assist you to get started right away. You don't have to know which one to choose just yet. With so many peopling spouting off so many different ways on the internet how do you chose which one to use? As with everything else you learn one method at a time. Choose one of the marketing strategy presented and stick with it until you have mastered it, one marketing method and one marketing strategy at a time. When you have mastered that method you move to the next one.